João António Sousa
About
Former data practitioner and strategy consultant at McKinsey | Growth @ Clarisights
Posts
Why your approach to enterprise marketing reporting is fundamentally flawed
João António Sousa
Perspectives
A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)
João António Sousa
Keeping the Peace Between Performance Marketing and Data Teams
João António Sousa
Perspectives
Why your approach to enterprise marketing reporting is fundamentally flawed
João António Sousa
Perspectives
Alternatives to Salesforce Marketing Cloud Intelligence (formerly Datorama)
João António Sousa
A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)
João António Sousa
From hype to reality: a critical view of MMM
João António Sousa
Best Practices
Keeping the Peace Between Performance Marketing and Data Teams
João António Sousa
Perspectives