Clarisights Blog

Creative Intelligence Is the New Growth Lever in Performance Marketing

Arun Srinivasan

Perspectives

Best Practices

Creative Intelligence Is the New Growth Lever in Performance Marketing

Arun Srinivasan

Perspectives

Best Practices

Why Dashboards Are Failing Modern Marketing Teams

Arun Srinivasan

Perspectives

Best Practices

Why Dashboards Are Failing Modern Marketing Teams

Arun Srinivasan

Perspectives

Best Practices

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

Arun Srinivasan

Perspectives

Best Practices

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

Arun Srinivasan

Perspectives

Best Practices

After years of marketing reporting struggles, it's not yet working. Now what?

Arun Srinivasan

Perspectives

Best Practices

After years of marketing reporting struggles, it's not yet working. Now what?

Arun Srinivasan

Perspectives

Best Practices

Is your marketing reporting holding you back? Signs you should rethink it

Arun Srinivasan

Perspectives

Best Practices

Is your marketing reporting holding you back? Signs you should rethink it

Arun Srinivasan

Perspectives

Best Practices

Why your approach to enterprise marketing reporting is fundamentally flawed

João António Sousa

Perspectives

Why your approach to enterprise marketing reporting is fundamentally flawed

João António Sousa

Perspectives

How to calculate the real cost of your marketing reporting

Arun Srinivasan

Perspectives

Best Practices

How to calculate the real cost of your marketing reporting

Arun Srinivasan

Perspectives

Best Practices

The hidden millions you are wasting on Marketing Reporting

Arun Srinivasan

Perspectives

Best Practices

The hidden millions you are wasting on Marketing Reporting

Arun Srinivasan

Perspectives

Best Practices

Creative strategy and testing: 3 costly pitfalls

Philip Ziegler

Best Practices

Creatives

Paid Social

Display

Measurement

Creative strategy and testing: 3 costly pitfalls

Philip Ziegler

Best Practices

Creatives

Paid Social

Display

Measurement

The silent budget leak

Arun Srinivasan

Perspectives

Measurement

The silent budget leak

Arun Srinivasan

Perspectives

Measurement

Alternatives to Salesforce Marketing Cloud Intelligence (formerly Datorama)

João António Sousa

Alternatives to Salesforce Marketing Cloud Intelligence (formerly Datorama)

João António Sousa

A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)

João António Sousa

A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)

João António Sousa

Clarisights is the number one marketing analytics platform

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

Arun Srinivasan

Announcements

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

Arun Srinivasan

Announcements

The hidden testing tax in performance marketing

Arun Srinivasan

Perspectives

Paid Search

Paid Social

App Acquisition

SEO

Creatives

The hidden testing tax in performance marketing

Arun Srinivasan

Perspectives

Paid Search

Paid Social

App Acquisition

SEO

Creatives

The UA Battlefield: 5 critical challenges for 2025

Arun Srinivasan

Perspectives

App Acquisition

Creatives

Perspectives

The UA Battlefield: 5 critical challenges for 2025

Arun Srinivasan

Perspectives

App Acquisition

Creatives

Perspectives

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

Arun Srinivasan

Best Practices

Paid Social

Paid Search

Best Practices

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

Arun Srinivasan

Best Practices

Paid Social

Paid Search

Best Practices

From hype to reality: a critical view of MMM

João António Sousa

Best Practices

Measurement

From hype to reality: a critical view of MMM

João António Sousa

Best Practices

Measurement

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

Arun Srinivasan

Best Practices

Creatives

Paid Social

Display

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

Arun Srinivasan

Best Practices

Creatives

Paid Social

Display

My ROAS is down! What should I do?

Arun Srinivasan

Best Practices

Measurement

My ROAS is down! What should I do?

Arun Srinivasan

Best Practices

Measurement

How to spot and combat creative fatigue

Arun Srinivasan

Best Practices

Creatives

Paid Social

Display

How to spot and combat creative fatigue

Arun Srinivasan

Best Practices

Creatives

Paid Social

Display

2024: The State of Digital Marketing and what sets the best teams apart

Arun Srinivasan

Perspectives

2024: The State of Digital Marketing and what sets the best teams apart

Arun Srinivasan

Perspectives

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Arun Srinivasan

Announcements

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Arun Srinivasan

Announcements

Keeping the Peace Between Performance Marketing and Data Teams

João António Sousa

Perspectives

Keeping the Peace Between Performance Marketing and Data Teams

João António Sousa

Perspectives

Data Democratization: from buzzword to reality?

Arun Srinivasan

Perspectives

Data Democratization: from buzzword to reality?

Arun Srinivasan

Perspectives

Weekly Business Reviews: How to make the most of them

Arun Srinivasan

Perspectives

Weekly Business Reviews: How to make the most of them

Arun Srinivasan

Perspectives

Bridging the Analytics Gap: How Modern Marketers Can Reclaim Strategic Time

Arun Srinivasan

Perspectives

Bridging the Analytics Gap: How Modern Marketers Can Reclaim Strategic Time

Arun Srinivasan

Perspectives

Why marketing teams keep going back to spreadsheets

Arun Srinivasan

Perspectives

Why marketing teams keep going back to spreadsheets

Arun Srinivasan

Perspectives

The Other Side of Marketing Analytics: The Delivery Challenge

Arun Srinivasan

Perspectives

The Other Side of Marketing Analytics: The Delivery Challenge

Arun Srinivasan

Perspectives

Measurement Source of Truth

Arun Srinivasan

Perspectives

Measurement

Measurement Source of Truth

Arun Srinivasan

Perspectives

Measurement

Why It’s Critical to Have Good Fast Data for MMM

Michael Kaminsky

Perspectives

Measurement

Why It’s Critical to Have Good Fast Data for MMM

Michael Kaminsky

Perspectives

Measurement

Braze + Clarisights: supercharging marketing reporting

Arun Srinivasan

Best Practices

CRM

Braze + Clarisights: supercharging marketing reporting

Arun Srinivasan

Best Practices

CRM

Thought leadership, tips, and tricks for world-class performance marketing

Thought leadership, tips, and tricks for world-class performance marketing

Thought leadership, tips, and tricks for world-class performance marketing

Creative Intelligence Is the New Growth Lever in Performance Marketing

Creative Intelligence Is the New Growth Lever in Performance Marketing

Creative Intelligence Is the New Growth Lever in Performance Marketing

Why Dashboards Are Failing Modern Marketing Teams

Why Dashboards Are Failing Modern Marketing Teams

Why Dashboards Are Failing Modern Marketing Teams

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

After years of marketing reporting struggles, it's not yet working. Now what?

After years of marketing reporting struggles, it's not yet working. Now what?

After years of marketing reporting struggles, it's not yet working. Now what?

Is your marketing reporting holding you back? Signs you should rethink it

Is your marketing reporting holding you back? Signs you should rethink it

Is your marketing reporting holding you back? Signs you should rethink it

Why your approach to enterprise marketing reporting is fundamentally flawed

Why your approach to enterprise marketing reporting is fundamentally flawed

Why your approach to enterprise marketing reporting is fundamentally flawed

How to calculate the real cost of your marketing reporting

How to calculate the real cost of your marketing reporting

How to calculate the real cost of your marketing reporting

The hidden millions you are wasting on Marketing Reporting

The hidden millions you are wasting on Marketing Reporting

The hidden millions you are wasting on Marketing Reporting

Creative strategy and testing: 3 costly pitfalls

Creative strategy and testing: 3 costly pitfalls

Creative strategy and testing: 3 costly pitfalls

The silent budget leak

The silent budget leak

The silent budget leak

Alternatives to Salesforce Marketing Cloud Intelligence (formerly Datorama)

Alternatives to Salesforce Marketing Cloud Intelligence (formerly Datorama)

Alternatives to Salesforce Marketing Cloud Intelligence (formerly Datorama)

A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)

A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)

A comprehensive comparison: Clarisights vs Salesforce Marketing Cloud Intelligence (formerly Datorama)

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

The hidden testing tax in performance marketing

The hidden testing tax in performance marketing

The hidden testing tax in performance marketing

The UA Battlefield: 5 critical challenges for 2025

The UA Battlefield: 5 critical challenges for 2025

The UA Battlefield: 5 critical challenges for 2025

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

From hype to reality: a critical view of MMM

From hype to reality: a critical view of MMM

From hype to reality: a critical view of MMM

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

My ROAS is down! What should I do?

My ROAS is down! What should I do?

My ROAS is down! What should I do?

How to spot and combat creative fatigue

How to spot and combat creative fatigue

How to spot and combat creative fatigue

2024: The State of Digital Marketing and what sets the best teams apart

2024: The State of Digital Marketing and what sets the best teams apart

2024: The State of Digital Marketing and what sets the best teams apart

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Keeping the Peace Between Performance Marketing and Data Teams

Keeping the Peace Between Performance Marketing and Data Teams

Keeping the Peace Between Performance Marketing and Data Teams

Data Democratization: from buzzword to reality?

Data Democratization: from buzzword to reality?

Data Democratization: from buzzword to reality?

Weekly Business Reviews: How to make the most of them

Weekly Business Reviews: How to make the most of them

Weekly Business Reviews: How to make the most of them

Bridging the Analytics Gap: How Modern Marketers Can Reclaim Strategic Time

Bridging the Analytics Gap: How Modern Marketers Can Reclaim Strategic Time