Build cross-channel reports with your Snapchat Ads data
See Snapchat campaigns alongside Meta, TikTok, Google, and 300+ sources in one analytics platform.
Get a Demo


Integration
/
Social Advertising
/
Snapchat Ads
Build cross-channel reports with your Snapchat Ads data
See Snapchat campaigns alongside Meta, TikTok, Google, and 300+ sources in one analytics platform.
Get a Demo



Snapchat Ads reaches over 750 million monthly active users, skewing toward Gen Z and younger millennials. With unique ad formats (AR Lenses, Story Ads, Spotlight), Snapchat requires separate performance benchmarks from Meta and TikTok. Clarisights connects via the Snapchat Marketing API and normalizes Snapchat's unique metrics alongside all other social channels.
Reports you can build
Real report types that performance teams build every day.
Cross-Platform Social Comparison
Compare Snapchat CPMs and engagement against TikTok and Instagram in one view. See which platform delivers the best reach and conversion efficiency for your target Gen Z audience.
Cross-Platform Social Comparison
Compare Snapchat CPMs and engagement against TikTok and Instagram in one view. See which platform delivers the best reach and conversion efficiency for your target Gen Z audience.
Cross-Platform Social Comparison
Compare Snapchat CPMs and engagement against TikTok and Instagram in one view. See which platform delivers the best reach and conversion efficiency for your target Gen Z audience.
AR & Interactive Format Performance
Track Snapchat AR Lens engagement, Story Ad completion rates, and Spotlight performance. Compare interactive format metrics against standard video ads on other platforms.
AR & Interactive Format Performance
Track Snapchat AR Lens engagement, Story Ad completion rates, and Spotlight performance. Compare interactive format metrics against standard video ads on other platforms.
AR & Interactive Format Performance
Track Snapchat AR Lens engagement, Story Ad completion rates, and Spotlight performance. Compare interactive format metrics against standard video ads on other platforms.
Youth Audience Acquisition Dashboard
See Snapchat's Gen Z reach alongside TikTok and Instagram for the same demographic. Compare which platform drives the most cost-efficient awareness and conversions for younger audiences.
Youth Audience Acquisition Dashboard
See Snapchat's Gen Z reach alongside TikTok and Instagram for the same demographic. Compare which platform drives the most cost-efficient awareness and conversions for younger audiences.
Youth Audience Acquisition Dashboard
See Snapchat's Gen Z reach alongside TikTok and Instagram for the same demographic. Compare which platform drives the most cost-efficient awareness and conversions for younger audiences.


Snapchat Ads

Pinterest Ads

Instagram Ads

AppsFlyer

TikTok Ads

Facebook Ads
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.

Instagram Ads

TikTok Ads

Facebook Ads

Pinterest Ads

AppsFlyer
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.
Snapchat Ads


Facebook Ads

TikTok Ads

Pinterest Ads

Instagram Ads

AppsFlyer
Snapchat Ads


Instagram Ads

TikTok Ads

Facebook Ads

Pinterest Ads

AppsFlyer
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.
Snapchat Ads


Facebook Ads

TikTok Ads

Pinterest Ads

Instagram Ads

AppsFlyer
Snapchat Ads



Snapchat Ads

Pinterest Ads

Instagram Ads

AppsFlyer

TikTok Ads

Facebook Ads
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.

Instagram Ads

TikTok Ads

Facebook Ads

Pinterest Ads

AppsFlyer
Cross-Channel Pairing
Snapchat is typically part of a social advertising mix with Meta and TikTok. Clarisights normalizes video and engagement metrics across platforms with different measurement standards.
Snapchat Ads


Facebook Ads

TikTok Ads

Pinterest Ads

Instagram Ads

AppsFlyer
Snapchat Ads


E-commerce & DTC
• DTC brands targeting younger audiences use Snapchat for product discovery. • In Clarisights, they combine Snapchat awareness metrics with Meta and TikTok conversion data to see how Snapchat's top-of-funnel reach translates to sales across the full funnel.
Gaming & Apps
• Gaming studios run Snapchat install campaigns alongside Meta and TikTok UA. • In Clarisights, they combine Snapchat with AppsFlyer attribution to see true CPI across all social channels.
Metrics & Dimensions
The full data model — positioned here because the reports matter more than the schema. But here's exactly what's available.
Metrics
Impressions
Integer
Spend
Currency
CPM
Currency
Video Views
Integer
Reach
Integer
Installs
Integer
Swipe-Ups
Integer
Conversions
Integer
eCPSU
Integer
Completion Rate
Percentage
Frequency
Float
Purchases
Integer
Dimensions
Campaign
Text
Ad
Integer
OS
Integer
Gender
Integer
Creative Type
Integer
Ad Squad
Integer
Country
Integer
Age
Integer
Placement
Integer
Interest Category
Integer
Data freshness
Every 6 hours.
Popular Destinations

Looker Studio

Google Sheets

Google BigQuery

Snowflake
RELATED SOURCES
Popular Destinations


Looker Studio


Google Sheets


Looker Studio


Looker Studio

Google Sheets

Google BigQuery

Snowflake
Metrics & Dimensions
The full data model — positioned here because the reports matter more than the schema. But here's exactly what's available.
Metrics
Impressions
Integer
Spend
Currency
CPM
Currency
Video Views
Integer
Reach
Integer
Installs
Integer
Swipe-Ups
Integer
Conversions
Integer
eCPSU
Integer
Completion Rate
Percentage
Frequency
Float
Purchases
Integer
Dimensions
Campaign
Text
Ad
Integer
OS
Integer
Gender
Integer
Creative Type
Integer
Ad Squad
Integer
Country
Integer
Age
Integer
Placement
Integer
Interest Category
Integer
Data freshness
Every 6 hours.
Popular Destinations


Looker Studio


Google Sheets


Google BigQuery


Snowflake
RELATED SOURCES


Facebook Ads


TikTok Ads


Instagram Ads


Pinterest Ads


AppsFlyer
Frequently Asked Questions
Frequently Asked Questions
What Snapchat Ads data can I pull?
All data from the Snapchat Marketing API — campaign, ad squad, and ad-level performance including spend, swipe-ups, impressions, video views, completion rates, conversions, and audience demographics.
What Snapchat Ads data can I pull?
All data from the Snapchat Marketing API — campaign, ad squad, and ad-level performance including spend, swipe-ups, impressions, video views, completion rates, conversions, and audience demographics.
Can I compare Snapchat with TikTok and Instagram?
Can I compare Snapchat with TikTok and Instagram?
Why not just use Snapchat Ads Manager?
Why not just use Snapchat Ads Manager?
How quickly is it set up?
How quickly is it set up?

See Your Facebook Ads
Reports Live Today
See Your Facebook Ads Reports Live Today
Connect in minutes. Your first cross-channel dashboard is ready the same day. No engineering required.
Connect in minutes. Your first cross-channel dashboard is ready the same day.
No engineering required.
