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Arun Srinivasan

About

CEO at Clarisights with 15+ years of experience in all channels of online marketing

Posts

Creative Intelligence Is the New Growth Lever in Performance Marketing

Arun Srinivasan

Perspectives

Creative Intelligence Is the New Growth Lever in Performance Marketing

Arun Srinivasan

Perspectives

Why Dashboards Are Failing Modern Marketing Teams

Arun Srinivasan

Perspectives

Why Dashboards Are Failing Modern Marketing Teams

Arun Srinivasan

Perspectives

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

Arun Srinivasan

Perspectives

The Spreadsheet Addiction: Why It’s Still Your Team’s #1 Analytics Tool (and Why That’s a Problem)

Arun Srinivasan

Perspectives

After years of marketing reporting struggles, it's not yet working. Now what?

Arun Srinivasan

Perspectives

After years of marketing reporting struggles, it's not yet working. Now what?

Arun Srinivasan

Perspectives

Is your marketing reporting holding you back? Signs you should rethink it

Arun Srinivasan

Perspectives

Is your marketing reporting holding you back? Signs you should rethink it

Arun Srinivasan

Perspectives

How to calculate the real cost of your marketing reporting

Arun Srinivasan

Perspectives

How to calculate the real cost of your marketing reporting

Arun Srinivasan

Perspectives

The hidden millions you are wasting on Marketing Reporting

Arun Srinivasan

Perspectives

The hidden millions you are wasting on Marketing Reporting

Arun Srinivasan

Perspectives

The silent budget leak

Arun Srinivasan

Perspectives

The silent budget leak

Arun Srinivasan

Perspectives

Clarisights is the number one marketing analytics platform

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

Arun Srinivasan

Announcements

Clarisights recognized as the #1 Marketing Analytics Platform by G2 for 4th consecutive quarter

Arun Srinivasan

Announcements

The hidden testing tax in performance marketing

Arun Srinivasan

Perspectives

The hidden testing tax in performance marketing

Arun Srinivasan

Perspectives

The UA Battlefield: 5 critical challenges for 2025

Arun Srinivasan

Perspectives

The UA Battlefield: 5 critical challenges for 2025

Arun Srinivasan

Perspectives

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

Arun Srinivasan

Best Practices

AI Campaigns: how to audit Google PMax and Meta Advantage+ Campaigns

Arun Srinivasan

Best Practices

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

Arun Srinivasan

Best Practices

Mastering Facebook Ads Naming Conventions: A Comprehensive Guide

Arun Srinivasan

Best Practices

My ROAS is down! What should I do?

Arun Srinivasan

Best Practices

My ROAS is down! What should I do?

Arun Srinivasan

Best Practices

How to spot and combat creative fatigue

Arun Srinivasan

Best Practices

How to spot and combat creative fatigue

Arun Srinivasan

Best Practices

2024: The State of Digital Marketing and what sets the best teams apart

Arun Srinivasan

Perspectives

2024: The State of Digital Marketing and what sets the best teams apart

Arun Srinivasan

Perspectives

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Arun Srinivasan

Announcements

Clarisights Recognized as the #1 Enterprise Marketing Analytics Platform by G2

Arun Srinivasan

Announcements

Data Democratization: from buzzword to reality?

Arun Srinivasan

Perspectives

Data Democratization: from buzzword to reality?

Arun Srinivasan

Perspectives

Weekly Business Reviews: How to make the most of them

Arun Srinivasan

Perspectives

Weekly Business Reviews: How to make the most of them

Arun Srinivasan

Perspectives

Bridging the Analytics Gap: How Modern Marketers Can Reclaim Strategic Time

Arun Srinivasan

Perspectives

Bridging the Analytics Gap: How Modern Marketers Can Reclaim Strategic Time

Arun Srinivasan

Perspectives

Why marketing teams keep going back to spreadsheets

Arun Srinivasan

Perspectives

Why marketing teams keep going back to spreadsheets

Arun Srinivasan

Perspectives

The Other Side of Marketing Analytics: The Delivery Challenge

Arun Srinivasan

Perspectives

The Other Side of Marketing Analytics: The Delivery Challenge

Arun Srinivasan

Perspectives

Measurement Source of Truth

Arun Srinivasan

Perspectives

Measurement Source of Truth

Arun Srinivasan

Perspectives

Braze + Clarisights: supercharging marketing reporting

Arun Srinivasan

Best Practices

Braze + Clarisights: supercharging marketing reporting

Arun Srinivasan

Best Practices