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Social Advertising

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Twitter/X Ads

Build cross-channel reports with your X (Twitter) Ads data

See X campaigns alongside Meta, LinkedIn, and 300+ sources in one analytics platform.

Get a Demo

Integration

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Social Advertising

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Twitter/X Ads

Build cross-channel reports with your X (Twitter) Ads data

See X campaigns alongside Meta, LinkedIn, and 300+ sources in one analytics platform.

Get a Demo

X (formerly Twitter) Ads reaches 500+ million users globally. While smaller than Meta, X is valuable for B2B thought leadership, real-time event marketing, and reaching tech-savvy audiences. Clarisights connects X Ads data with your other social and search channels for unified reporting.

Reports you can build

Real report types that performance teams build every day.

Social Platform Comparison

Compare X Ads performance against LinkedIn and Meta for B2B audiences. See which platform delivers the best cost-per-engagement and cost-per-lead for professional audiences.

Social Platform Comparison

Compare X Ads performance against LinkedIn and Meta for B2B audiences. See which platform delivers the best cost-per-engagement and cost-per-lead for professional audiences.

Social Platform Comparison

Compare X Ads performance against LinkedIn and Meta for B2B audiences. See which platform delivers the best cost-per-engagement and cost-per-lead for professional audiences.

Event & Trend Marketing Dashboard

Track X Ads performance during live events and trending moments alongside other channels. See how real-time marketing on X compares to always-on campaigns on Meta and Google.

Event & Trend Marketing Dashboard

Track X Ads performance during live events and trending moments alongside other channels. See how real-time marketing on X compares to always-on campaigns on Meta and Google.

Event & Trend Marketing Dashboard

Track X Ads performance during live events and trending moments alongside other channels. See how real-time marketing on X compares to always-on campaigns on Meta and Google.

Engagement Cost Comparison

Compare cost-per-engagement on X against Meta, TikTok, and LinkedIn. Identify which platform delivers the most cost-efficient audience interaction.

Engagement Cost Comparison

Compare cost-per-engagement on X against Meta, TikTok, and LinkedIn. Identify which platform delivers the most cost-efficient audience interaction.

Engagement Cost Comparison

Compare cost-per-engagement on X against Meta, TikTok, and LinkedIn. Identify which platform delivers the most cost-efficient audience interaction.

Twitter/X Ads
Google Analytics 4
Google Ads
LinkedIn Ads
Facebook Ads

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Google Ads
LinkedIn Ads
Facebook Ads
Google Analytics 4

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Twitter/X Ads

Facebook Ads

LinkedIn Ads

Google Analytics 4

Google Ads

Twitter/X Ads
Google Ads
LinkedIn Ads
Facebook Ads
Google Analytics 4

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Twitter/X Ads

Facebook Ads

LinkedIn Ads

Google Analytics 4

Google Ads

Twitter/X Ads
Twitter/X Ads
Google Analytics 4
Google Ads
LinkedIn Ads
Facebook Ads

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Google Ads
LinkedIn Ads
Facebook Ads
Google Analytics 4

Cross-Channel Pairing

B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Twitter/X Ads

Facebook Ads

LinkedIn Ads

Google Analytics 4

Google Ads

Twitter/X Ads

Industry Use Cases

Who runs Twitter/X Ads in Clarisights

B2B & Technology

• Tech companies use X for thought leadership campaigns targeting developers and decision-makers. • In Clarisights, they compare X engagement costs against LinkedIn for the same B2B audiences.

Media & Entertainment

• Media companies use X for real-time event promotion. • In Clarisights, they combine X event campaign data with Meta and YouTube to measure total campaign reach and engagement.

Metrics & Dimensions

The full data model — positioned here because the reports matter more than the schema. But here's exactly what's available.

Metrics

Impressions

Integer

Clicks

Integer

Follows

Integer

Likes

Integer

CPE

Currency

CPM

Currency

App Installs

Date

Engagements

Integer

Spend

Currency

Retweets

Integer

Replies

Integer

CPC

Currency

Video Views

Integer

Dimensions

Campaign

Text

Creative

Integer

Country

Integer

Placement

Integer

Ad Group

Integer

Audience

Integer

Device

Integer

Tweet Type

Integer

Data freshness

Daily sync.

Popular Destinations

Looker Studio

Google Sheets

Google BigQuery

RELATED SOURCES

LinkedIn Ads

Google Ads

TikTok Ads

Popular Destinations

Looker Studio

Google Sheets

Looker Studio

Looker Studio

Google Sheets

Google BigQuery

Metrics & Dimensions

The full data model — positioned here because the reports matter more than the schema. But here's exactly what's available.

Metrics

Impressions

Integer

Clicks

Integer

Follows

Integer

Likes

Integer

CPE

Currency

CPM

Currency

App Installs

Date

Engagements

Integer

Spend

Currency

Retweets

Integer

Replies

Integer

CPC

Currency

Video Views

Integer

Dimensions

Campaign

Text

Creative

Integer

Country

Integer

Placement

Integer

Ad Group

Integer

Audience

Integer

Device

Integer

Tweet Type

Integer

Data freshness

Daily sync.

Popular Destinations

Looker Studio

Google Sheets

Google BigQuery

RELATED SOURCES

Facebook Ads

LinkedIn Ads

Google Ads

TikTok Ads

Frequently Asked Questions

Frequently Asked Questions

What X Ads data can I pull?

Campaign, ad group, and creative-level data including spend, impressions, engagements, clicks, follows, video views, and app installs. Audience and targeting breakdowns available.

What X Ads data can I pull?

Campaign, ad group, and creative-level data including spend, impressions, engagements, clicks, follows, video views, and app installs. Audience and targeting breakdowns available.

Can I compare X with LinkedIn for B2B campaigns?

Can I compare X with LinkedIn for B2B campaigns?

Is X Ads still worth tracking?

Is X Ads still worth tracking?

How is it set up?

How is it set up?

See Your Facebook Ads
Reports Live Today

See Your Facebook Ads Reports Live Today

Connect in minutes. Your first cross-channel dashboard is ready the same day. No engineering required.

Connect in minutes. Your first cross-channel dashboard is ready the same day.

No engineering required.