Build cross-channel reports with your X (Twitter) Ads data
See X campaigns alongside Meta, LinkedIn, and 300+ sources in one analytics platform.
Get a Demo


Integration
/
Social Advertising
/
Twitter/X Ads
Build cross-channel reports with your X (Twitter) Ads data
See X campaigns alongside Meta, LinkedIn, and 300+ sources in one analytics platform.
Get a Demo



X (formerly Twitter) Ads reaches 500+ million users globally. While smaller than Meta, X is valuable for B2B thought leadership, real-time event marketing, and reaching tech-savvy audiences. Clarisights connects X Ads data with your other social and search channels for unified reporting.
Reports you can build
Real report types that performance teams build every day.
Social Platform Comparison
Compare X Ads performance against LinkedIn and Meta for B2B audiences. See which platform delivers the best cost-per-engagement and cost-per-lead for professional audiences.
Social Platform Comparison
Compare X Ads performance against LinkedIn and Meta for B2B audiences. See which platform delivers the best cost-per-engagement and cost-per-lead for professional audiences.
Social Platform Comparison
Compare X Ads performance against LinkedIn and Meta for B2B audiences. See which platform delivers the best cost-per-engagement and cost-per-lead for professional audiences.
Event & Trend Marketing Dashboard
Track X Ads performance during live events and trending moments alongside other channels. See how real-time marketing on X compares to always-on campaigns on Meta and Google.
Event & Trend Marketing Dashboard
Track X Ads performance during live events and trending moments alongside other channels. See how real-time marketing on X compares to always-on campaigns on Meta and Google.
Event & Trend Marketing Dashboard
Track X Ads performance during live events and trending moments alongside other channels. See how real-time marketing on X compares to always-on campaigns on Meta and Google.
Engagement Cost Comparison
Compare cost-per-engagement on X against Meta, TikTok, and LinkedIn. Identify which platform delivers the most cost-efficient audience interaction.
Engagement Cost Comparison
Compare cost-per-engagement on X against Meta, TikTok, and LinkedIn. Identify which platform delivers the most cost-efficient audience interaction.
Engagement Cost Comparison
Compare cost-per-engagement on X against Meta, TikTok, and LinkedIn. Identify which platform delivers the most cost-efficient audience interaction.


Twitter/X Ads

Google Analytics 4

Google Ads

LinkedIn Ads

Facebook Ads
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Google Ads

LinkedIn Ads

Facebook Ads

Google Analytics 4
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.
Twitter/X Ads


Facebook Ads

LinkedIn Ads

Google Analytics 4

Google Ads
Twitter/X Ads


Google Ads

LinkedIn Ads

Facebook Ads

Google Analytics 4
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.
Twitter/X Ads


Facebook Ads

LinkedIn Ads

Google Analytics 4

Google Ads
Twitter/X Ads



Twitter/X Ads

Google Analytics 4

Google Ads

LinkedIn Ads

Facebook Ads
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.

Google Ads

LinkedIn Ads

Facebook Ads

Google Analytics 4
Cross-Channel Pairing
B2B and media teams run X alongside LinkedIn and Meta. Clarisights normalizes engagement metrics across platforms with very different interaction types.
Twitter/X Ads


Facebook Ads

LinkedIn Ads

Google Analytics 4

Google Ads
Twitter/X Ads


B2B & Technology
• Tech companies use X for thought leadership campaigns targeting developers and decision-makers. • In Clarisights, they compare X engagement costs against LinkedIn for the same B2B audiences.
Media & Entertainment
• Media companies use X for real-time event promotion. • In Clarisights, they combine X event campaign data with Meta and YouTube to measure total campaign reach and engagement.
Metrics & Dimensions
The full data model — positioned here because the reports matter more than the schema. But here's exactly what's available.
Metrics
Impressions
Integer
Clicks
Integer
Follows
Integer
Likes
Integer
CPE
Currency
CPM
Currency
App Installs
Date
Engagements
Integer
Spend
Currency
Retweets
Integer
Replies
Integer
CPC
Currency
Video Views
Integer
Dimensions
Campaign
Text
Creative
Integer
Country
Integer
Placement
Integer
Ad Group
Integer
Audience
Integer
Device
Integer
Tweet Type
Integer
Data freshness
Daily sync.
Popular Destinations

Looker Studio

Google Sheets

Google BigQuery
RELATED SOURCES
Popular Destinations


Looker Studio


Google Sheets


Looker Studio
Looker Studio

Google Sheets

Google BigQuery
Metrics & Dimensions
The full data model — positioned here because the reports matter more than the schema. But here's exactly what's available.
Metrics
Impressions
Integer
Clicks
Integer
Follows
Integer
Likes
Integer
CPE
Currency
CPM
Currency
App Installs
Date
Engagements
Integer
Spend
Currency
Retweets
Integer
Replies
Integer
CPC
Currency
Video Views
Integer
Dimensions
Campaign
Text
Creative
Integer
Country
Integer
Placement
Integer
Ad Group
Integer
Audience
Integer
Device
Integer
Tweet Type
Integer
Data freshness
Daily sync.
Popular Destinations


Looker Studio


Google Sheets


Google BigQuery
RELATED SOURCES


Facebook Ads


LinkedIn Ads


Google Ads


TikTok Ads
Frequently Asked Questions
Frequently Asked Questions
What X Ads data can I pull?
Campaign, ad group, and creative-level data including spend, impressions, engagements, clicks, follows, video views, and app installs. Audience and targeting breakdowns available.
What X Ads data can I pull?
Campaign, ad group, and creative-level data including spend, impressions, engagements, clicks, follows, video views, and app installs. Audience and targeting breakdowns available.
Can I compare X with LinkedIn for B2B campaigns?
Can I compare X with LinkedIn for B2B campaigns?
Is X Ads still worth tracking?
Is X Ads still worth tracking?
How is it set up?
How is it set up?

See Your Facebook Ads
Reports Live Today
See Your Facebook Ads Reports Live Today
Connect in minutes. Your first cross-channel dashboard is ready the same day. No engineering required.
Connect in minutes. Your first cross-channel dashboard is ready the same day.
No engineering required.
